For Homebuilders

Where builders find buyers.

One platform: pre-MLS visibility on Zillow + Trulia, AI sales intelligence at your model homes, and the only consumer search built specifically for new construction. Pilot at 1–3 communities. 60–90 days. Decide on your data.

Download the 1-pager
70%+

of model-home visitors leave anonymous — no card, no agent.

3.4x

more research happens on Zillow than on a builder's own site.

$2,400

average wasted CPA on portal leads who never tour.

01 / NOVO REVEAL & CAPTURE
AI cameras for builder sales teams.
  • Reveal Camera at the model: name, contact, asknovoai search history.
  • Capture Camera at the entrance: drive-by traffic → named outbound leads.
  • Pilot pricing from $2,995/mo per community. 60–90 day pilots.
02 / NOVO CERTIFIED
Featured on asknovoai.com.
  • Live inventory + current incentives shown exactly as you want them.
  • $1,000 buyer credit on every Novo-sourced closing — funded by Novo.
  • Priority placement in search and AI recommendations.
03 / NOVO LAUNCH
Pre-MLS on Zillow + Trulia.
  • 235M Zillow + Trulia consumers — 30-day pre-MLS visibility (via Zillow Preview℠).
  • $100 per day saved in DOM — $0 if it doesn't sell.
  • Comp protection — never enters MLS. Optional Showcase add-on available.

Each pillar stands alone. Together they cover the funnel.

Build demand. Convert demand. Close it.

Create Demand

Novo Launch

  • 30-day pre-MLS Zillow + Trulia visibility via Zillow Preview℠
  • $100/day only on days we save you in DOM
  • Comp-safe — never enters MLS record
Capture Demand

Novo Certified

  • Buyer-verified search platform
  • Featured placement to in-market buyers nationwide
  • $1,000 Novo buyer credit drives intent
Convert Demand

Novo Reveal

  • Reveal Camera at the model + Capture Camera at the entrance
  • Real-time buyer profile to sales team
  • +43% lift in tour-to-close

The Pilot · 1–3 Communities · 60–90 Days

Prove it on your own data.

We deploy at 1–3 of your communities, measure the lift, then you decide.

DEPLOY

Reveal + Capture cameras live, Certified profile published, up to 5 Preview listings, weekly dashboard. 7–14 days from contract to live.

MEASURE

Tour-to-close, drive-by lead capture, saved searches, days on market, cost per closed buyer. Joint dashboard, weekly review.

DECIDE

90-day joint review. Expand to additional communities or walk away — your call.

Coverage today

9,160+
communities
61,926+
spec homes
All 50
states
Daily
inventory sync

TX (DFW · Houston · Austin · San Antonio) · AZ · GA · NC · TN · FL

D.R. HortonLennarPulteMeritagePerry Homes

Why Novo

New-construction only

We don't list resale. Every buyer on asknovoai.com is shopping for new — no tire-kickers.

Production + custom

We work with D.R. Horton, Lennar, Pulte, Meritage, Perry — and the smaller semi-custom shops too.

Buyer-aligned incentives

Every Novo buyer gets a $1,000 buyer credit. They show up loyal — and ready to write.

Nationwide coverage

9,160+ communities and 61,926+ spec homes across all 50 states, synced daily from builder feeds.

One platform

Reveal + Certified + Preview in one intelligence layer. No more Frankenstein vendor stack.

Success-based only

We earn a referral fee only when a buyer we send you actually closes. No pay-per-lead, no auctions.

Common questions

No. We aggregate inventory and route every Novo-sourced buyer to YOUR sales team — with a $1,000 credit they only earn by closing on YOUR home.
Reveal matches against opted-in asknovoai.com profiles + LPR data; it does not store biometric data of unidentified visitors.
Novo IQ pilots start at $2,995/mo per community (Reveal + Capture + dashboard). Novo Launch is performance-priced at $100 per saved day in DOM (max 30 days, $0 if no contract). Optional add-ons: $450 MLS Service, +$1,500 Premium Visuals (photos + 3D + Zillow Showcase℠). Novo Certified is included with any IQ pilot.
7–14 days from signed pilot agreement to live cameras.
No. Novo Launch ends the day MLS goes live. MLS-friendly by design.

Ready to pilot? Pick 1–3 communities — we'll come spec it.

60–90 day commitment. Joint go/no-go at 90.

Email Kris